Vibram, the worldwide leader in high-performance soles, invited Tomlinson to help launch FiveFingers footwear. These unique shoes with five individually wrapped toes provide outdoor enthusiasts and runners with the benefits of going barefoot, plus the protection and grip of a Vibram® sole. We helped create a distinctive brand look and personality for this offbeat, unconventional footwear that recently skyrocketed to $70 million in sales.

Ballotin. Reminiscent of a European chocolate boutique and cafe, Ballotin’s goal was to establish itself as a premier New England retail purveyor of fine artisan chocolates from around the world. Tomlinson was selected to create a brand identity and integrated marketing program, including stationery, packaging, web site and print advertising that reflect the retailer’s serious passion for chocolate.

Carpet One & Liz Claiborne Home. Tomlinson has a long-term partnership with Carpet One: the flagship brand in the CCA Global family. Over the years, we have solved a series of B2B challenges and created extensive marketing, merchandising and sales programs, including the launch of Liz Claiborne Home. Our approach was specifically designed catch the eye of their fashion-focused audience.

Dermatology Partners. To reposition Dermatology Partners as the premiere cosmetic and medical dermatology practice in the Boston metropolitan region, we created a new logo/identity, web site and brochure. The design incorporates fresh, contemporary colors that communicate the concept of rejuvenation. The copy positions the partnership as patient-focused, offering a highly personalized level of customer service by skilled doctors that are artists when it comes to the latest cosmetic procedures.

Grassi Design Group Create a new brand image for one of Boston’s leading architectural firms. Position the architectural and interior design firm as the best choice when looking for high end, quality work across the United States and Europe. We created and designed an online experience that communicated the History, Philosophy, and Services of both companies and how they work together. The comprehensive approach to the web site demonstrates to their target audience how their designs both inside and out functions beautifully and efficiently at every level, from the soft touch of a door latch to the way the building settles into the greater environment or community.

Javaccino Coffee Latte asked us to help introduce a new line of coffee drinks that would go head-to-head with Starbucks Frappuccino. Their goal was to position Javaccino as the best organic/fair trade coffee product available, made with only the finest ingredients. We created the positioning line: Javaccino. Coffee. Only Cooler. and developed packaging designs that visually position the brand as a wholesome, refreshing, inspirational, authentic coffee drink for today.

Ron Jillian’s Bar & Restaurant We worked with Ron Jillian’s to reposition their Italian Bar & Grill as the Italian North End of Hampton New Hampshire. We created a unique ID for them then we used dynamic interactive design and imagery to engage their customers on thier web site with the goal of increasing traffic. We communicated and captured the experience of Ron Jillian’s classic homemade Italian food created with fresh, local ingredients. Business has doubled since the site launched. With a warm welcome both online and at the Restaurant, this now make Ron Jillian’s a neighborhood favorite.